Marketing Manager, London, England

Title:                  Marketing Manager

Reporting to:     Vice President, Global Marketing & Product Management

Location:            London, England

 

We are looking for an enthusiastic and driven Marketing Manager to be responsible for developing and managing all aspects of our marketing strategy for the UK and Ireland. Based in London, you will focus on creating, implementing, tracking and optimizing our traditional and digital marketing campaigns and activities across various marketing channels.

To be successful in this role, you must be self-motivated, proactive, and have knowledge and experience of current marketing tools and strategies in order to execute successful marketing campaigns and events.

 

What you’ll do:

• Collaborate with the corporate marketing team to build and drive the marketing strategy for the UK and Ireland; communicate plans and work closely with the UK and Ireland team.
• Lead all areas of marketing (marketing campaigns, product launches, B2B, B2C, internal sales tools etc) to support business growth while ensuring brand consistency throughout.
• Create marketing material such as product collateral and create and manage the content for all digital collateral including visual assets, copywriting, and editing.
• Develop and execute the lead generation strategy leveraging key channels such as website, referrals, PPC, social media, advertising, and events.
• Daily management of google ads, LinkedIn, Instagram, Facebook and other platforms to optimize our PPC lead campaigns.
• Assist with monthly, quarterly, annual reporting on all digital marketing efforts campaigns and initiatives.
• Manage and support the production of local and regional events including exhibitions, seminars, marketing trainings and customer events, includes managing timelines, logistics, venues, suppliers, booth set-up, trade show service, invitations, staffing and budget.
• Continuously conduct competitor and market research and analyze trends to inform our marketing activity and to identify opportunities.
• Establish goals (ROIs) and objectives (KPIs) for all campaigns, marketing activity, events etc and analyze performance; use analysis to inform future decisions.
• Brainstorm new and creative growth strategies, develop, manage and refresh the campaign calendar to build the sales pipeline.
• At times, work with external agencies and vendors to execute marketing programs.
• Manage the marketing budget, tracking spending, purchase processing and invoice handling
• Performing other duties when needed.

 

What you’ll need:

• Degree or Diploma in marketing, communications, journalism, or related/equivalent experience
• 3-5 years of marketing experience (digital and traditional) in the beauty/aesthetic/medical market – corporate or agency.
• 2 or more years’ experience managing a functional area.
• Proven track record of executing a marketing strategy with positive business impact.
• Strong written and verbal communication skills; skilled in writing and editing content with flair and an attention to detail.
• Expert knowledge of Salesforce and marketing and analytics tools such as Google Analytics and Pardot.
• Excellent analytical skills, ability to use analytical software and a knack for interrupting results to business needs.
• Multi-tasking and time-management skills, with the ability to prioritize, organize and project manage on time and on budget.
• Ability to travel as necessary.
• Proficient in Microsoft Office Suite (Word, Excel, Outlook, and Access), Adobe Creative Suite, and CRM and CMS software; working knowledge of HTML and CSS.
• Ability to work in a fast-paced, high-pressure environment.

What you will be part of – our Venus Concept Culture

Venus Concept believes in pushing boundaries while embracing creativity and innovation. Our employees are a critical part of our company’s performance and are at the core of its success. At Venus Concept, we rely on our employees, customers, and network of industry professionals around the world to continuously improve and Deliver the Promise. In order to do that, we ensure that everyone operates with the same values and vision.  At Venus Concept, we promise to give you Endless Opportunities, allow you to Foster Innovation and be part of Delivering a Best-In-Class Offering.

Venus Concept is an equal opportunity employer committed to diversity and inclusion. We welcome applications from all qualified individuals. Venus Concept is committed to accommodating persons with disabilities. Accommodations are available on request for qualified candidates during each stage of the recruitment process.

About Venus Concept

Venus Concept is an innovative global medical aesthetic technology leader with a broad product portfolio of minimally invasive and non-invasive medical aesthetic and hair restoration technologies and reach in over 60 countries and 18 direct markets. Venus Concept focuses its product sales strategy on a subscription-based business model in North America and in its well-established direct global markets. Venus Concept’s product portfolio consists of aesthetic device platforms, including Venus Versa, Venus Legacy, Venus Velocity, Venus Fiore, Venus Freedom, Venus Viva, Venus Freeze Plus, Venus Glow, Venus Bliss, Venus Epileve and Venus Viva MD. Venus Concept’s hair restoration systems include NeoGraft®, an automated hair restoration system that facilitates the harvesting of follicles during a FUE process and the ARTAS® and ARTAS iX® Robotic Hair Restoration systems, which harvest follicular units directly from the scalp and create recipient implant sites using proprietary algorithms. Venus Concept has been backed by leading healthcare industry growth equity investors including EW Healthcare Partners (formerly Essex Woodlands), HealthQuest Capital, Longitude Capital Management, and Aperture Venture Partners.