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What does youthful skin look like?
The answer is more intuitive than we might imagine, and it goes far beyond the presence of sagging skin and wrinkles. Our perception of skin age is also highly influenced by its texture — there’s a reason that we might see scars, lines, or irregular bumps, and connect them with questions of skin health and age. And though this effect varies geographically and across skin color and gender, the general trend is the same. Our image of healthy, youthful-looking skin, that image excludes the lines, lumps, dips, and dots that tend to come with natural collagen and elastin loss, and prolonged exposure to light and pollution.
Texture is the first among the 3 Ts of facial anti-aging: Texture, Tone, and Tightness.
The relationship between skin texture and perception of age and health is extremely relevant for medical aesthetics professionals. The desire to look as young as they feel is among the top 3 reasons why patients seek out aesthetic treatments. Skin tone and texture is a key concern for 71% of the population, according to a consumer survey by the American Society for Dermatologic Surgery, and problems related to uneven texture and tone are among the most common causes for visits to aesthetics clinics. Some especially hard-to-treat conditions, such as rosacea or acne scarring, can be devastating for patient quality of life.
Scar reduction is a highly sought-after treatment, in large part due to the noticeable nature of this condition. Acne scars in particular are difficult textural irregularities to cover up with makeup or clothing. They often occur alongside discoloration in highly visible facial areas like the cheeks and forehead. Combined, these characteristics of scars can have the effect of immediately aging a person’s appearance, causing them to be perceived as unhealthy or unhygienic, especially given the stigma associated with acne among young adults.
In many cases, these scars can be the only strong sign of skin aging for young adults who would otherwise have youthful looking skin; this dissonance between the presence of visible textural irregularities and the absence of wrinkles and aging spots can contribute to a strong sense of anxiety around their physical appearance.
According to one 2015 study of acne scar patients, acne scars have a significant negative effect on the quality of life of young adults. Among study subjects, 36% were self-conscious of their acne scars, 24% felt that their acne scars affected their social activities, and 26% of them were willing to trade one year off their life to have scar-free skin. Because of the tremendous impact of acne scarring on patient quality of life, it’s no surprise that demand for scar reduction treatments continues to grow.
Aesthetics patients are also interested in treatment for another form of scarring: stretch marks. Stretch marks are an incredibly common form of skin scarring, affecting 90% of pregnant women, 70% of adolescent females, and 40% of adolescent males. Despite their ubiquity, stretch marks are a daily source of immense anxiety and insecurity.
According to a 2011 study of 500 women aged 18-34 conducted by Wakefield Research, 74% of women feel self-conscious about scars and stretch marks, and 69% of women with stretch marks are eager to get rid of them. In that same study, 74% of subjects indicated that they consider hiding their stretch marks when picking out clothing, and 20% of subjects (one in five) reported avoiding intimacy due to concerns about their appearance related to scars and marks.
Along with scarring, rosacea — and its accompanying bumps, redness, and irritation — presents another persistent problem for aesthetics consumers.
Studies of rosacea patients show that 75% of subjects suffering from the condition report lowered self-esteem, 70% report embarrassment, 69% report frustration, and over 50% report feeling “robbed of pleasure or happiness,” all associated with their rosacea symptoms. One 2016 study saw that subjects with severe rosacea were nearly twice as likely to suffer from anxiety or depression than those without rosacea.
What can medical aesthetics professionals do to respond to high patient demand for textural improvement treatments?
Skin resurfacing treatments are proven to address these mild to severe textural issues. With the right device, the right skin resurfacing treatment can make a world of difference for patients suffering from these conditions. But many traditional skin resurfacing devices can cause more damage than they’re worth by putting patients through uncomfortable procedures with lengthy downtimes.
Patients are more inclined to try non-invasive, low-stress aesthetics solutions, compared to more intensive or expensive treatments with long recovery times. Versatile and comfortable skin resurfacing devices with low downtimes are the key to delivering these high-quality, high-satisfaction, in-demand treatments to improve skin texture for overall facial anti-aging.
Anti-aging is a key pillar of aesthetic medicine. Get the information you need to push your practice even further! Stay tuned for the upcoming second installment in this series on the 3 Ts of facial anti-aging: Texture, Tone, and Tightness.
For more information call: (+44) 208 748 2221 // info.uk@venusconcept.com
REGULATORY CLEARANCES [ More ]
Venus Versa™ has CE Mark as a multi-application device intended to be used in aesthetic and cosmetic procedures. The SR515 and SR580 applicators have CE Mark for the treatment of benign pigmented epidermal and cutaneous lesions and treatment of benign cutaneous vascular lesions. The HR650/HR650XL and HR690/HR690XL applicators have CE Mark for the removal of unwanted hair and to effect stable long-term or permanent hair reduction for Fitzpatrick. The AC Dual applicator has CE Mark for the treatment of acne vulgaris. The DiamondPolar™ applicator has CE Mark for non-invasive treatment of moderate to severe facial wrinkles and rhytides in Fitzpatrick skin types I-IV. The OctiPolar™ applicators on the Venus Versa™ system has CE Mark for temporary body contouring via skin tightening, circumferential reduction, and cellulite reduction. The NanoFractional RF™ (Viva) applicator has CE Mark for dermatological procedures requiring ablation and resurfacing of the skin.
Venus Bliss™ has CE Mark as a non-invasive medical aesthetic device enabling a comprehensive approach leading to body contouring, addressing fat reduction, skin tightening, circumference reduction, and cellulite reduction.
ARTAS iX™ has CE Mark with indication for use for harvesting hair follicles from the scalp in men diagnosed with androgenic alopecia (male pattern hair loss) who have black or brown straight hair. ARTAS iX™ is intended to assist physicians in identifying and extracting hair follicular units from the scalp during hair transplantation; creating recipient sites; and implanting harvested hair follicles.
NeoGraft® has CE Mark with indication for use in suction-assisted follicular extraction and re-implantation. NeoGraft® is an auto-graft system and can be used on both male and female patients.
Venus Legacy™ has CE Mark for the increase of skin tightening, temporary circumferential reduction, cellulite reduction, and wrinkle reduction.
Venus Velocity™ has CE Mark for treatment of hirsutism (hair removal), permanent hair reduction (defined as the long-term stable reduction in the number of hairs re-growing when measured at 6, 9, and 12 months after the completion of a treatment regimen), and the treatment of pseudofolliculitis barbae for all Fitzpatrick skin types.
Venus Viva™ has CE Mark for the use in dermatological procedures requiring ablation and resurfacing of the skin, and the treatment of moderate to severe facial wrinkles and rhytides in Fitzpatrick skin types I-IV with the DiamondPolar™ applicator.
Venus Epileve™ has CE Mark for hair removal, permanent hair reduction (defined as the long-term stable reduction in the number of hairs re-growing when measured at 6, 9 and 12 months after the completion of a treatment regimen), and the treatment of pseudofolliculitis barbae for all Fitzpatrick skin types. Venus Epileve™ is also CE-Marked for hirsutism.
Venus Freeze Plus™ has CE Mark for treatment of moderate to severe facial wrinkles and rhytides using the DiamondPolar™ applicator, and CE Mark for the treatment of cellulite reduction, increase of skin tightening, and temporary circumferential reduction on the OctiPolar™ applicator.
Venus Glow™ provides a dermal rejuvenation treatment that works to open up and deep-clean pores. Venus Concept is the exclusive distributor for Venus Glow™.
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