Dr. Julius Few: Bringing skill, commitment and care to the many!

The Marriage between Clinical Practice & Commercial Interest

The partnership between Dr. Few and Venus Concept, is, what the Doctor calls, “the perfect marriage between a clinical practice and a commercial interest.” The Few Institute was one of the first clinics Venus Concept chose to introduce the revolutionary technology of their Venus Freeze device. While “radio-frequency” was the new buzz word for non-invasive skin-tightening, Venus Freeze was a whole new story: a Multi-Polar Radio Frequency and Pulsed Magnetic fields aesthetic device. This was unique.

With an eye to how he could best implement Venus Freeze into his practice, Dr. Few says, “At first, I thought its best use, with its multi-polar technology, would be for post-surgical patients – especially liposuction patients – as a tool to aid in skin tightening and rejuvenation. But it very quickly moved into a stand-alone treatment for a variety of concerns; from small areas of unwanted fat, to the most dreaded areas of cellulite. Then, of course, for skin tightening.” Dr. Few knew this was going to be huge.

Ultimately, at the Few Institute, Venus Freeze has been used to tighten skin and areas of body fat, literally, from head to toe; to enhance post operative tightening or reduce swelling. Dr. Few says, “Venus Freeze is one of the more versatile tools that we’ve used both for post-surgery and for patients who don’t want or are not candidates for surgery.”

Now including Venus Legacy, into his practice, with its added VariPulse™ technology, Dr. Few has even more options for skin-tightening procedures. The two major advantages of the Venus Legacy, according to Dr. Few, is the ability to target cellulite, particularly in the thigh and buttocks and to isolate areas, like the abdomen, with the adjustable pulsed suction Technology.

Over the next five years to the present, the relationship between Dr. Few and Venus Concept, evolved, to a place where their synergy melded. They work closely to, perhaps, expand applications and implement studies of new efficacies. “The scientists at Venus Concept,” Dr. Few says, “are very open to hearing our ideas and work with us whether for an investigator-initiated study or just simple ideas like using the energy of the Venus Legacy for a longer period of time to try for a more significant result.”

“We embrace the latest innovation in surgery and the latest and greatest in non-surgical technology to create, what I call, a blending of cosmetic excellence.”

Familiarizing Patients with Technology

But a truly good partnership offers mutual benefits in many support areas and Dr. Few enjoys several of them. The Venus Concept marketing support is widely-recognized, in the industry. In addition, to their live events and world tours with the major fashion and beauty shows, Dr. Few notes, “From the social media footprint to having spotlights on the more popular news and TV shows, print ads, and so on, there’s really a lot being done to help familiarize our patients with their technology.”

Likewise, Dr. Few also highlights the Venus Concept technology on a number of his TV show appearances, both nationally and abroad. “I always receive strong support whether it’s getting the actual products into the office or studio, for our shoots and, of course, with talking points and sharp sounds-bites that are always so helpful.”

With the same characteristic openness that Dr. Few talks with his patients, he touches on the need to balance the hype of the media with the interest of the public. “I like that when it comes to not overselling what a product can do, the Company is open to giving a realistic view of the technology. Of course, it does a lot of great things but when talking to consumers, I’m very careful to not give just a one-sided perspective and Venus Concept works really well with me on that.”